In many cases, abandoned cart flows are set up early on, and then neglected in a sort of ‘set and forget’ philosophy. While they will likely continue to convert, there are simple optimizations you can do to these journeys (besides just sending more emails). Let’s jump into 3 different strategies we’ve used with our clients to improve their abandoned cart conversions through emails in Klaviyo.
Emails We Open: J Skis Promo
J Skis takes advantage of a combination of the intimate branding and feel they’ve developed through a plain text email and combines a segment of their audience with their extra inventory to create a compelling offer to those subscribers.
Emails We Open: The Monthly Stoke
This is the first installment in “Emails We Open” – a blog and content series in which the team at MH Digital shares and analyzes real emails that we receive in our own personal inboxes that stick out to us.
Considerations for Email Marketing a One-Trick Pony
We run into clients of ours looking to take their email marketing to the next level. They’ve done a solid job of converting some of their leads into customers. But with some of these businesses that offer a single service or product line, some additional things need to be taken into consideration.
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