Was this just a poor email campaign sent near a holiday in a notoriously slow season for marketing? Or a sign of a bigger issue in email deliverability?
Here’s how to tell.
An overlooked advantage of using Klaviyo forms
This blog post isn’t a sales pitch about Klaviyo’s form styling, but rather a point about an often overlooked, but helpful benefit for identifying subscriber interests early on in their lifecycle with you — web tracking.
Fix Broken Klaviyo Flows Using Notification Steps
We all want to create ‘set and forget’ Klaviyo flows that we never have to look at and update, but we also need to make sure they continue to work. And as we create more and more flows along a user journey, it can be time consuming to constantly check in on every single flow to do proper QA. With Klaviyo Flow Notification Steps, we can get some help in making sure our flows are working properly.
3 Quick Ways to Optimize Your Abandoned Cart Email Flows
In many cases, abandoned cart flows are set up early on, and then neglected in a sort of ‘set and forget’ philosophy. While they will likely continue to convert, there are simple optimizations you can do to these journeys (besides just sending more emails). Let’s jump into 3 different strategies we’ve used with our clients to improve their abandoned cart conversions through emails in Klaviyo.