What's new on the MHDG BlogGet new articles delivered right to your inbox:Check out our latest post:Guide to Connected Content in BrazeBraze’s most powerful yet most misunderstood personalization feature is Connected Content, which allows you to quickly reference and insert data from any accessible API endpoint for use in your content. Let’s walk you through what it is, why you need it, and how to implement it with a real client example.EmailMarketingGuide to Connected Content in BrazeHow to Hire a Braze ExpertEarly signs of deliverability issues in KlaviyoAn overlooked advantage of using Klaviyo formsFix Broken Klaviyo Flows Using Notification Steps3 Quick Ways to Optimize Your Abandoned Cart Email FlowsWhat’s a good revenue per recipient on the Klaviyo Performance Dashboard?How much revenue should be driven from campaigns vs. flows in Klaviyo?The Klaviyo Performance Dashboard GuideCommonly overlooked details in Klaviyo & Shopify list integrationsEvaluate the Revenue from Klaviyo metric with proper contextWhen NOT to hire an email marketing agencyMost marketing emails don’t need to be art projects.Emails We Open: J Skis PromoHow to Insert Surveys into EmailsEmails We Open: The Monthly StokeSetting Up Your Transactional and Marketing Email ArchitectureDeath by MetricsUnderstanding Differences in Email Marketing Metrics Across PlatformsConsiderations for Email Marketing a One-Trick PonyTransitioning to a Category or Group Based Email Marketing StrategyThe Boy Who Cried ‘Promotion’ & Why Email Engagement MattersManaging List Hygiene and Email Deliverability in MailchimpDos and Don’ts – Email Marketing as Lead Generation ToolHow do you personalize your email in order to increase opening rates?First Impressions, Your Email Subscribers, and PuppiesCleaning Stagnant Email Marketing ListsDigging Out of an Email Deliverability HoleMarketingAutomationWhat Firefox’s Tracker Blocking Means for Your Marketing Automation PlatformThe Case for Contracting Out Your Marketing Automation PositionUnderstanding the Differences Between Marketing Automation and Sales AutomationHow We Hacked Email Notifications into KlaviyoWill Chatbots Replace Email Marketing?Signs That You Could Be Getting More Out of Marketing AutomationWhy Implementing Marketing Automation Should Probably Lead To More Work, Not LessWhat is the Best Marketing Automation Process?What are some tips for optimizing a marketing automation ROI?How is marketing automation attribution changing?On Choosing the Best Marketing Automation PlatformCleaning Stagnant Email Marketing ListsThe Single Most Important Quality to Consider When Hiring a Marketing Automation SpecialistHow We Built Our Sales Funnel at No CostOps &StrategyHow to Hire a Braze ExpertFix Broken Klaviyo Flows Using Notification StepsWhen NOT to hire an email marketing agencyMost marketing emails don’t need to be art projects.The Case for Contracting Out Your Marketing Automation PositionUnderstanding the Differences Between Marketing Automation and Sales AutomationTransitioning to a Category or Group Based Email Marketing StrategyHow to Automatically Sunset Unengaged Email ContactsHow is Email Marketing Used for Growth Hacking?Segmentation Tip: Tag Your ‘Only at a Discount’ Buyers and ClientsHow We Hacked Email Notifications into KlaviyoWhy Implementing Marketing Automation Should Probably Lead To More Work, Not LessOn Choosing the Best Marketing Automation PlatformThe Single Most Important Quality to Consider When Hiring a Marketing Automation SpecialistMiscellaneousTopicsCreating email links that send SMS messagesWhat Firefox’s Tracker Blocking Means for Your Marketing Automation PlatformUnderstanding Differences in Email Marketing Metrics Across PlatformsWill Chatbots Replace Email Marketing?Drive More Conversations with a Simple Linkedin Messenger Trick
Guide to Connected Content in BrazeBraze’s most powerful yet most misunderstood personalization feature is Connected Content, which allows you to quickly reference and insert data from any accessible API endpoint for use in your content. Let’s walk you through what it is, why you need it, and how to implement it with a real client example.